Identity 2026 · Business
Work in progress
CaseCraze – Your Phone, Your Style! CaseCraze is an aesthetic phone accessory kit that includes a stylish phone case, a cute phone charm, trendy stickers, a sticky pop, and a phone holder, all packed in attractive aesthetic packaging. Designed especially for Gen-Z customers and students, it offers a fun, stylish, and affordable way to personalize their phones. Marketing & Sales Strategy: CaseCraze aims to reach customers through trending displays in retail stores, online platforms such as Blinkit , and AI-powered recommendations that suggest suitable kits based on customers’ preferences and styles. Social media promotions and attractive packaging will further help the brand attract young customers.
Nishtha Panwar
2454MGMT2025
Purva Sahu
2453MGMT2025